Tagged: corporate.

Skiing season started early this year in Vancouver, so today I grabbed my gear and headed to Cypress to try something a little bit different.

I may or may not have spent a couple of hours testing my GoPro Hero 3+

More about this soon…

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08:00 am, by briceferre 12  |  Comments

Designing Downtown Video Vignettes

These days it seems like I am taking more video than photos.

Probably because I actually am… ;o)

I just wrapped up a video project I did with the fine folks of Designing Downtown in Edmonton a few days ago.

Some of you have already seen the Edmonton Promo Video I shot for them, but here are 2 additional vignettes that we put together after shooting 28 interviews in 4 days…

What a rush!!!

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12:48 pm, by briceferre  Comments

Time for me to fly to Edmonton once again!

This time, I will only be there for a couple of days, but I’ll be covering a few events.

One of which is the 17th Pecha Kucha Night, presented by Progress Unlimited, MADE and Edmonton’s NextGen.

In the words of the good people from MADE:

On October 5th, MADE, Progress Unlimited, and Edmonton’s NextGen present one of the largest and richest citizen-driven conversations about urban cores in Canada through Designing Downtown - Pecha Kucha Night 17.

An anticipated crowd of 1,700 Edmontonians will take in PKN 17 at the Winspear Centre and thousands of other Canadians will experience the nationally live-streamed event in partner cities across the country. Presenters from different regions and backgrounds will, in the pecha kucha style, have 6 minutes and 40 seconds to challenge us to think in new ways about how we design and develop our city cores. Our goal is bring cities together to enrich and advance the conversations, ideas, and actions that shape our downtowns as places for everyone.”


So if you are anywhere close to Edmonton this week-end, be sure not to miss PKN 17. You can grab your tickets on the Designing Downtown website or just by clicking on the photo above.

See you there!!!

P.S: You’ll never guess who shot that photo…;o)


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  01:00 pm, by briceferre  Comments

What do you do when you are asked to take a wide shot of a city…?

First reflex is to ask for an helicopter…

That doesn’t always work, but you gotta ask… ;o)

Second reflex is find the tallest thing you can climb or go on top of.

In this case, I got lucky enough to go on top of Pearl Tower, the tallest building in Edmonton, that is currently being built.

Thanks Regency

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  11:42 am, by briceferre 6  |  Comments

A lot of people ask me why I photograph so many women and not as many men. I don’t really know why. I guess it’s mostly because more women ask me to photograph them, so the ball started rolling that way and my portrait portfolio now mostly consists of female models.

But, recently, my photographer friend Chris Thorn asked me that question again, so I decided to have him at my studio and show him that I could photograph good looking dudes as well.

To my female followers, that one is for you…  ;o)

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  11:43 am, by briceferre 4  |  Comments

If you know me a little, then you know that I can never resist trying something new and fun. Especially when it comes to climbing stuff to get a better point of view.

Whenever I arrive on a shoot, I have a mental routine that I go through. Where is the main light coming from, how much light do I have, do I need to add more, do I need to diffuse, reflect, where am I gonna put my subjects etc…

And a question I always ask myself when shooting outdoors is: “How can I get higher?”

Well, when you take photos of an oil rig, the answer to that question is pretty simple.

Just climb the 140 foot (43 meters) derrick.

I love it when I tell my clients where I wanna go and they ask me:

"Are you sure you want to that!? It’s -25 degrees on the ground, and it gets pretty windy up there so it’s gonna feel like -40 and it’s gonna be pretty slippery…"

As they saw the smile on my face get bigger they knew what was going through my head.

The beauty about working on a rig like that, is that all the guys around you are professionals and they don’t mess around with security.

In order to get up there, you have to put a harness on and the whole system makes it impossible to fall, and I mean impossible! The worst that could happen to you is that you could wet your pants because you’re scared of heights.

And in this kind of cold, you might not wanna do that.

Anyway, I did get all the way up, took a few photos and after a minute or two, the buttons of my camera started to freeze so I had to go back down.

What a view though…

More about this shoot very soon.

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  06:23 pm, by briceferre 7  |  Comments

Well this is it Folks, I have officially moved in to a brand spanking new studio in Vancouver.

This project has been on the back burner for quite a while now, and it is finally time to crank things up a notch. In my previous little studio I could shoot one or 2 models at the time, now I can shoot about 20 models + a big truck (not that this kind of setup would ever happen, but if it does, I am ready for it…)

This new venture would not have been possible without my good friend Dina Goldstein, who put all this together. I couldn’t be happier and honored to be able to share the studio with her. You might know her from her internationally famous “Fallen Princesses” photo series. She also recently finished the spectacular “In the doll house” project.

Dina was the first photographer to get back to me when I reached out to people 4 years ago, fresh off the boat from France. And my Canadian career would definitely not have started that fast if it hadn’t been for her.

My first official shoot in the space is this week-end, I’m pretty excited to see what I can do with it.

Stay tuned for some new cool photos.

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  11:55 am, by briceferre 13  |  Comments

This is where I spent most of my time last week.

The big green building is Martyshuk Housing “Loft” where they house some of their clients (who used to be homeless) and above it is the view from the south facing units. Pretty cool view isn’t it?

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  02:15 pm, by briceferre 11  |  Comments

A few weeks ago, I got commissioned by the BC Government’s Correction Department to shoot the Peace Officers Memorial Service in Stanley Park.

This event, that takes place every year on the last Sunday of September, brings together representatives of BC’s finest officers. From correctional officers to police, and RCMP.

I gotta admit that, having hundreds of officers marching around in uniforms, with drums, bagpipes, horses, flags and all, gave me patriotic goose bumps.

Anyway, part of my job was to take nice portraits of the correction officers present that day, against a white backdrop. Pretty straight forward.

But the other part was to follow them around the park and photograph them while marching. And of course, it doesn’t say anywhere in the protocol that the officers have to stop for me to shoot a nice group photo (go figure), so I had to be quick on my feet.

So when they started marching, after looking around quickly, I realized that I had a very (and I mean VERY) short window of opportunity where my group was gonna walk on a tiny bridge, with the whole city in the back. And the kicker… the tiny bridge had a ledge that I could climb to shoot from higher and catch them all nicely.

This all took place in about 15 seconds, so if you were there that day and saw a dude run with a pelican case, throw it on the ground, climb and shoot while trying not to do a face plant, well, that was me…

I could only get 3 shots before they were out of frame and I had to run ahead of them again. This is one of them.

Good times, I tell you… Good times.

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  12:12 pm, by briceferre 10  |  Comments